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HYPNOS RECORDINGS => Hypnos News and Announcements => Topic started by: drone on on July 26, 2009, 11:16:28 AM

Title: Upcoming Hypnos releases?
Post by: drone on on July 26, 2009, 11:16:28 AM
I was wondering whatever happened to the planned new release by Viridian Sun and the reissues of Jeff Pearce "Daylight Slowly" and Nebula's second album.  The only news updates I ever see are for new items in Hypnos store...
Title: Re: Upcoming Hypnos releases?
Post by: judd stephens on July 29, 2009, 06:39:52 PM
Yeah, there have been some bold projects lined up.  The M. Griffin/ Oophoi concept was one I still think would be cool- and James Johnson?  It would be interesting to see the direction he would take after agreeing to release through Hypnos.  Things change sometimes.  I believe Donald Rumsfeld said not so sympathetically, "stuff happens". 
Title: Re: Upcoming Hypnos releases?
Post by: Wanterkeelt on September 01, 2009, 11:28:59 AM
+1 on this whole thread  ;D
Title: Re: Upcoming Hypnos releases?
Post by: jim brenholts on September 01, 2009, 02:52:12 PM
.................. I believe Donald Rumsfeld said not so sympathetically, "stuff happens". 
paraphrasing a saying in aa - shit happens!
Title: Re: Upcoming Hypnos releases?
Post by: mgriffin on September 02, 2009, 05:06:32 PM
We haven't dropped releasing CDs, just having a slow re-start after re-assessing how we will package our Hypnos CDs going forward.

We've released a couple of Hypnos Secret Sounds albums in recent months and we're about to start a Seren Ffordd series on HSS as well.

I should have something more to report on upcoming Hypnos-proper releases very soon.  First will be Viridian Sun - Infinite In All Directions and we'll catch up on other pending releases soon after.  Then once things are rolling forward again we'll start adding items to the "coming soon" queue again.

Thanks for your patience, everybody!  The good news is, we'll be able to sell our upcoming releases at a slightly lower price due to the simplified "green" packaging.

Title: Re: Upcoming Hypnos releases?
Post by: Wanterkeelt on September 03, 2009, 01:12:53 AM
That's great news. After having read the "Viridian Sun" thread where you, Mike, elaborated about the new packaging of the Hypnos releases, I'm already very curious. Personally I hope your packaging is going into the Cyclic Law direction. Frédéric's label offers the most beautiful packaging in my opinion.
Just make sure you keep the fantastic abstract cover art of your CDs. The Hypnos albums I own so far (about 40) make a very homogenous unity in my shelves.

If you got news what decision you made about the packaging, it's always welcome here :)
Title: Re: Upcoming Hypnos releases?
Post by: Scott M2 on September 03, 2009, 04:29:57 AM
We haven't dropped releasing CDs, just having a slow re-start after re-assessing how we will package our Hypnos CDs going forward.

We've released a couple of Hypnos Secret Sounds albums in recent months and we're about to start a Seren Ffordd series on HSS as well.

I should have something more to report on upcoming Hypnos-proper releases very soon.  First will be Viridian Sun - Infinite In All Directions and we'll catch up on other pending releases soon after.  Then once things are rolling forward again we'll start adding items to the "coming soon" queue again.

Thanks for your patience, everybody!  The good news is, we'll be able to sell our upcoming releases at a slightly lower price due to the simplified "green" packaging.



I'm praying that there's some sort of printable/readable spine on the simplified "green" packaging. 
Title: Re: Upcoming Hypnos releases?
Post by: drone on on September 03, 2009, 12:16:47 PM
Although I like Cyclic Law's artful packaging, like Faria the "special packaging" is not always most convenient, with the annoying little bags that stick to everything.  Maybe something like a glossy CD-sized cardboard sleeve (like Amplexus used to have for some of their full-length releases) would be good for Hypnos.  These days I'm coming around more to alternative packaging, as my collection grows I'm being overrun with jewel cases.  8)   
Title: Re: Upcoming Hypnos releases?
Post by: mgriffin on September 03, 2009, 01:20:14 PM
Here are a couple pictures of a package mock-up very close to how these will end up.  

(http://www.hypnos.com/forumpix/hypnospackage1.jpg)

What you're seeing is a translucent vellum-type paper sleeve containing a booklet similar to the usual Hypnos booklet, along with the CD.  These will be assembled by hand and we may in some cases include additional printed materials along with just the booklet.

The envelopes are heavy, translucent recyclable paper, not true vellum (in other words, these are not made from animal skin).

(http://www.hypnos.com/forumpix/hypnospackage2.jpg)

Here's a closer view.  The reverse side of the envelope has a flap, but there is not gum or glue on it as with ordinary envelopes.  

Scott M2, as to your question, we're aware that some customers prefer a jewel case with a spine, so when we release these, they will not come with a jewel case/tray card, but we will make available a freely downloadable high-quality PDF of the tray card exterior so you can print one up for yourself.  I suppose if there's enough demand, we may sell a "jewel case edition" for a couple dollars more, in case there are people who don't have a decent printer, but that seems like it might confuse customers... "Which one am I supposed to order?  Is the music the same?  Is the jewel case version a "special edition" with extra tracks?  If not, then why does it cost more?" and so on.

Here's a brief written summary I recently sent to someone who asked me about this, to address the "why" aspect in particular:

Quote
The switch in packaging of Hypnos CDs is for several reasons.

First, we've had numerous customers say the "plain old jewel case" package is less special and interesting to them.

Second, we devote such an enormous amount of storage space to CDs for all of our previous Hypnos and Binary CD releases, and it's all because of the cases.  When we contemplate doing a larger number of releases in the future, it's overwhelming to think about where we would store them!

Third, there is the ecological or "green" consideration, trying to reduce the amount of plastic waste, which is important to some of our customers.

Fourth, it will allow us to doing the printing and assembly ourselves, and only pay a manufacturer for the CDs themselves, and not the rest of the printing and packaging.

Fifth, it will reduce the up-front cost for each CD release, meaning that we can sell a smaller number of copies in order to break even on any given release.  This will allow to release more music, and to take a bit more risk on music we might not have been able to release on Hypnos in the past.

There are many things we like about conventional jewel case CD packaging, especially when using high-quality paper for the booklets.  But the up-front costs for such releases become more and more of a problem, especially as CDs sell fewer and fewer copies.  We want to continue to release high quality CDs in nice packaging with beautiful artwork, but we want to do it in a way that is simpler, and results in reduced tonnage of plastic in our garage!

We've been brainstorming for over a year on this, trying to come up with the best possible combination of options.  

We like the Faria and Cyclic Law packaging, except the non-standard shape/size make them more difficult to store on ordinary CD shelves.  We really wanted to do something the same size as an ordinary CD jewel case.

It's possible this plan may be modified as we go along, but this is the plan for now, and we'll try it out on the next few Hypnos releases, and we may move the Hypnos Secret Sounds releases from slimline plastic cases to the paper envelopes as well.

I'm curious to see how people will like these once they've seen them in person.
Title: Re: Upcoming Hypnos releases?
Post by: SunDummy on September 03, 2009, 03:14:28 PM
I love the new package - this is exactly how I packaged my last few releases.

Maybe you could have a Hypnos sticker to seal them?  Something uniform across all releases, maybe vinyl, with removable adhesive so it's reusable?

Title: Re: Upcoming Hypnos releases?
Post by: mgriffin on September 03, 2009, 04:19:24 PM
I'm sure any change like this is bound to annoy some people.  The one aspect I struggled with the most was my reluctance to give up the printed spine, so that discs can be easily identified from the edge when stored on a shelf.  I couldn't come up with any acceptable package that included a square spine like that, while allowing us to print and cut the materials ourselves.

Regular manufactured CDs have the printed materials made at professional print shops, where they have expensive die-cutting and fold-scoring equipment we don't have.  Without these things, cutting and folding your own tray cards is really difficult and prone to screw-ups. 

We looked at cases similar to DVD cases (clamshell/snapper design with a clear plastic sleeve on the outside, into which you can slip a printed paper cover) in CD case size, and we almost decided to go this way, in fact I purchased a large quantity of these cases.  It just felt less professional and less elegant, I guess.  We may find a way to use this package style at some point in the future, as this package type has some real positives going for it.

We also considered variations on Umbra, Faria, Cyclic Law and other "folio" or "sleeve" type packages.  I like those labels' releases very much and each has positives going for it, but I really hoped to cut down on plastic if possible.  Also the sticky flaps are annoying at times.  I know I'm reluctant to remove the printed materials from some of these plastic-sleeved releases because I don't want to deal with trying to get it back into the sleeve again, and sticking the adhesive to the paper.  The other downside to these formats, at least in my opinion, is the non-standard size.  I like the larger size from the point of view of more printed area = bigger artwork = nicer to look at.  But I don't like storing these items on my shelf.  My own copies of these labels' CDs are stuck off to the side of my CD shelf, not sorted where they should be alphabetically.

I also thought about doing the Hypnos CDs the way we do the Hypnos Secret Sounds discs (except using pressed discs instead of CDR discs), which would simplify a little bit from what we're doing.  But we still wouldn't have the spine print, unless we went to one of the special j-cut slimline cases, as we've seen with the Blue Oasis releases and a few others.  Those look nice, but the cases are hard to find, and I consider it a plus to have a package that has easily replacable components. That's one of the positives of both our Hypnos and HSS packaging, which is that if the case breaks you can easily replace it. 

Our translucent paper envelopes look elegant in my opinion, they feel nice, they don't stick or otherwise make it difficult to remove or reinsert the booklet and/or disc.  Though it's probably difficult for people to find replacement envelopes locally, we'll probably sell replacement envelopes very inexpensively through our store, something like 4 for $1, in case people have a few "new style" Hypnos CDs that get worn out.  Again, not a perfect solution but I think it's the best compromise.

We really wanted to create an object we have more control over (in other words, can easily print/cut/fold ourselves without commercial-grade die-cutting equipment), one that also combined elegant appearance and texture with a material simplicity.  It's been very hard for me to let go of the old, established way of doing things and move forward with plans to actually go ahead and do this, but I know it's vital for the continuation of Hypnos.  In the end I think it will result in more CD releases, more flexibility in what we include as far as artwork, photographs, and printed materials, and a bit more freedom to release experimental, edgy materials without worrying quite so much about having a huge stack of unsold materials in the garage, not to mention a sort of sick feeling from having paid to press 1,000 conventional discs while having only sold 50 of them.  In other words, our "break even" on a given CD release will be substantially lower and that will let us release more music, take a chance on more artists, and maybe move a few things we would previously have done on Hypnos Secret Sounds over to the Hypnos label proper.

I'm glad to be pushing forward with this, and it's my expectation that the first release of this type, the aforementioned Viridian Sun album, will be dropped off at the pressing plant next week, and should be released during September.

Thanks, everybody, for your continued interest and support.  We hope to release many dozens or even hundreds of interesting new releases for you in the future, and once we've solved this "new packaging" thing, we'll address the matter of digital downloads.
Title: Re: Upcoming Hypnos releases?
Post by: APK on September 03, 2009, 04:32:45 PM
A real positive with the new style could also be cheaper/smaller shipping cost because of the lack of shipping plastic cases.
Title: Re: Upcoming Hypnos releases?
Post by: jim brenholts on September 03, 2009, 04:45:08 PM
i really don't care much about the packaging - i almost always trust that the music will be good. when it's on hypnos, i trust that it will be great!
Title: Re: Upcoming Hypnos releases?
Post by: judd stephens on September 03, 2009, 05:31:16 PM

Mike, it's great this will enable you to sell more music in the future, but I'm curious:  In the picture, the sleeve makes the artwork look hazy.  Is that due to the color of the sleeve, or is just the picture?


(http://www.hypnos.com/forumpix/hypnospackage1.jpg)

Title: Re: Upcoming Hypnos releases?
Post by: mgriffin on September 03, 2009, 05:39:27 PM
The envelope is not transparent plastic, but translucent (semi-transparent) paper, like wax paper or rice paper or tracing paper.  The booklet inside is full color with a black border, like a normal Hypnos CD booklet.
Title: Re: Upcoming Hypnos releases?
Post by: Wanterkeelt on September 04, 2009, 07:12:43 AM
I've just flown over the latest posts, and one important question comes to my mind : so with the next Hypnos releases there is no "back cover" anymore ? Wouldn't be possible to offer an option to sell the CD with the classic artwork (front booklet, back cover) simply without a jewel case ? I'm sure most people have tons of empty jewel cases at home and they just put everything in one of their jewel cases ? For me personally no "back artwork" as in previous Hypnos releases would be quite a loss, whereas I understand that the paper sleeve can't fit such a back artwork.

Was there an option to make digipaks ? There's not as much plastic as in normal jewel cases ? Or those "paper digipaks" without plastic as for example the latest Caspian album Tertia ? I think they call it paper cardboard sleeve or similar

Greetings
Mirko
Title: Re: Upcoming Hypnos releases?
Post by: Wanterkeelt on September 04, 2009, 07:14:13 AM
Oh I forgot

I would even be ready to pay a bit more to get a pro-printed back cover, instead of having to print a PDF on my black and white laser printer ;)
Title: Re: Upcoming Hypnos releases?
Post by: mgriffin on September 04, 2009, 09:28:24 AM
Thanks for the continued feedback, everybody.

While I like some digipak type packages, they were never a serious consideration for us.  Two of our main goals were A) reduce storage space required for each new CD release, and B) reduce up-front monetary cost for each new CD release.  Digipaks need to be manufactured in editions of 1,000 and are more expensive than normal jewel case CDs, so they're no better on A) and worse on B).  I haven't seen the Caspian album you mentioned.

Similar to digipaks, we did consider folded cardboard/pressboard sleeves, similar to some of the letterpress work Matt Borghi has done (including a couple releases for Gears of Sand), or early A Produce releases on his own TrancePort imprint.  These look nice and have a earthy, organic sort of feel to them, but I don't like how the CDs rattle around loose inside, and you either need to print them yourself (and the materials can't be easily laser printed or inkjet printed, so you're left with learning letterpress or using stamp pads or something), or pay someone to do letterpress for you, which is expensive.

As for making available a printed tray card, as I mentioned earlier it's difficult to print a tray card that's perfectly trimmed, well-aligned and properly folded.  We think most people would be satisfied without, most of the rest would be OK with printing their own at home, and for those who want a tray card and don't have a high-quality color printer of their own, we could probably come up with some option.  Including a tray card alone, without a jewel case, the problem would be how to mail it without damage in transit.
Title: Re: Upcoming Hypnos releases?
Post by: Wanterkeelt on September 04, 2009, 10:43:22 AM

As for making available a printed tray card, as I mentioned earlier it's difficult to print a tray card that's perfectly trimmed, well-aligned and properly folded.  We think most people would be satisfied without, most of the rest would be OK with printing their own at home, and for those who want a tray card and don't have a high-quality color printer of their own, we could probably come up with some option.  Including a tray card alone, without a jewel case, the problem would be how to mail it without damage in transit.

Thanks for the reply Mike.

I often order CDs and tell the mailorder to send me the CDs without jewel case (i haven't tried that at Hypnos so far  :D). Most of the time they put the CD and the covers on a small piece of carton then everything's fine. So far I've never had problems with damaged tray cards. Jewel cases are very often damaged (broken ring or other problems) but the artwork is always perfect.

The "and for those who want a tray card and don't have a high-quality color printer of their own, we could probably come up with some option" option is a good idea, thanks :)

Have you always done the cutting of the tray cards yourselves or do they come from the pressing factory in the right format ?
Title: Re: Upcoming Hypnos releases?
Post by: mgriffin on September 04, 2009, 10:56:10 AM
With Hypnos CDs in the past we have just had the CDs and printing all finished by a CD manufacturing facility, and the printer creating the booklets and tray cards have equipment for cutting and folding the tray cards with precision.  Doing it at home is a little more difficult, getting the cuts exactly aligned with the text on the spines, and then scoring and folding the spines so everything fits exactly in the CD case, and the text is properly aligned on the spine once it's folded.  It can be done, but it's much slower and more prone to error than cutting & folding booklets.
Title: Re: Upcoming Hypnos releases?
Post by: Wanterkeelt on September 04, 2009, 11:55:05 AM
I see, so for example - I don't know if this is doable without too much work - you could for the future releases still get a certain number of "back covers" - like a few hundreds - printed and give the die-hard fan the option to additionally acquire the back cover for a few cents more... just an idea

Title: Re: Upcoming Hypnos releases?
Post by: mgriffin on September 04, 2009, 02:10:49 PM
No, it would not be feasible to have just the tray cards (or as you call them, back covers) printed professionally, as it would come to at least $200-300 to print a minimum order, and if (as I believe) we werent able to sell many, then the price we would charge would never allow us to pay for the printing. 

But if we expected only to have a small number of customers request "old fashioned" packaging with full booklet, tray card and jewel case, we could print and trim them ourselves, as long as we only had to make a few this way.

I really think 90 out of 100 would be OK without the tray card, 9 more out of those 100 would download and print their own tray card, and we'd be looking at maybe 1 out of 100 who wanted a tray card but couldn't print a high-quality tray card themselves and would want to buy one pre-printed and pre-cut.
Title: Re: Upcoming Hypnos releases?
Post by: Wanterkeelt on September 04, 2009, 03:26:25 PM
The last part of your message sounds great to me. Let's just hope then not too many people are like me, as I see your estimations maybe a bit too low (1%).
Title: Re: Upcoming Hypnos releases?
Post by: ffcal on September 04, 2009, 07:06:53 PM
I like the cardboard/pressboard sleeve idea.  I think that Bruce Licher of Savage Republic has had done some especially interesting things with letterpress and silkscreening.  If a jewel case is no longer a viable option, I prefer the idea of a more personal art package look.  One problem I have with the sleeve + booklet and disc idea is that the customer seems to be getting less.  Some of the Celestial Harmonies discs packaged in half-sized trays looked kind of anemic to me.  Maybe there would be a way to combine letterpress with a rice-lined sleeve for the disc so that potential scratching would not be an issue.

My personal preference is still the old fashioned replacable plastic tray, but, then, again, I still like my old school vinyl, too.

Forrest
Title: Re: Upcoming Hypnos releases?
Post by: drone on on September 05, 2009, 03:28:13 PM
Two thumbs up on the current plan for Hypnos packaging.  Good design. I say go for it.  :)
Title: Re: Upcoming Hypnos releases?
Post by: LNerell on September 11, 2009, 01:09:18 PM
Correct me if I am wrong, but it appears to me you are trading a tray card and jewel case for just a paper sleeve, which of course over time will become torn and will probably loose its contents. Also, how will you be printing the booklets, with an ink jet printer? Something better one hopes. I'm with Forest, I would prefer something more interesting and will last longer. I've had no issues with Digipaks or cardboard sleeves over time, paper or plastic sleeves are another story, they just don't last.
Title: Re: Upcoming Hypnos releases?
Post by: mgriffin on September 11, 2009, 01:49:51 PM
Booklet printing will be done on the same color laser printer we use for Hypnos Secret Sounds booklets, though we will probably use heavier paper, more similar to what we have used in the past for Hypnos releases.  When HSS first started years ago we used an inkjet but that printer didn't work well outputting large print runs, and inkjet inks smears when it gets wet.  With the color laser, the ink is at least as waterfast as commercially printed materials, and looks good too.

Yes, a paper envelope is less durable than a plastic case, but we'll figure out a way of providing envelopes for people in case they wear out.  We'll either sell them for our cost (3 for a dollar or something) or we'll throw in a replacement envelope on request with a future order.  There's no reason the printed materials and CD shouldn't last as long as they would in a plastic case.  And I disagree about digipaks being durable, at least in my experience.  With digipaks, the printed material is right there on the surface, subject to scuffing, denting, dog-eared edges, water damage, and fingerprint oils, every time you handle the CD package.

At any rate, continuing with the way things were would have just resulted in Hypnos releasing fewer and fewer CDs, and shifting more of our releases over to the Hypnos Secret Sounds end of things.  But because many of our customers don't like CDRs, I didn't really like that option.
Title: Re: Upcoming Hypnos releases?
Post by: LNerell on September 11, 2009, 02:57:49 PM
And I disagree about digipaks being durable, at least in my experience.  With digipaks, the printed material is right there on the surface, subject to scuffing, denting, dog-eared edges, water damage, and fingerprint oils, every time you handle the CD package.

I think they are as durable as LP jackets were, jewel cases also show simliar age problems (scratches, cracks, etc.) but their advantage is they are easily replaced. I can understand the need to save money, I just think the paper sleeve is going to cause more issues down the road then it solves. It will provide no real protection to the CD, unlike something that is thicker like card stock.
Title: Re: Upcoming Hypnos releases?
Post by: Numina on September 12, 2009, 12:51:14 PM
Just chiming in here to comment on this unfortunate news. I will happily continue to support good old Hypnos but I much MUCH prefer a proper CD. Even I use CDR based releases From time to time but when I work particularly hard on a release it is my preference to release it as a real CD.

Again, this is no slight against Hypnos at all, but I am not happy with this news.

Jesse
Title: Re: Upcoming Hypnos releases?
Post by: cromag on September 12, 2009, 04:19:25 PM
My sister is involved in the graphic arts and I've seen lots of that "faux vellum" -- it looks good and should do the job.  I would then probably put (most of) the CDs in my own jewel cases.  No problem printing up the tray card -- I download a lot of music (legally, I hasten to add) and print up enough tray cards and inserts that I have it down to a routine.


I understand the economics involved, but I'd pay extra for true CDs.


EDIT:  Corrected my spelling.
Title: Re: Upcoming Hypnos releases?
Post by: mgriffin on September 12, 2009, 05:32:39 PM
Just chiming in here to comment on this unfortunate news. I will happily continue to support good old Hypnos but I much MUCH prefer a proper CD. Even I use CDR based releases From time to time but when I work particularly hard on a release it is my preference to release it as a real CD.

Again, this is no slight against Hypnos at all, but I am not happy with this news.

Jesse

Jesse, it looks like you might have mis-read the news, or else I'm mis-reading your remarks.

We're not switching Hypnos releases from CD to CDR.  We're just going with more minimal packaging on our pressed-CD Hypnos releases.

In fact, if your bias is against CDR rather than the matter of packaging, this will result in more of the music that we release going out on Hypnos CD rather than Hypnos Secret Sounds CDR, so it should make this category of listener happier.  My hope is that even those who doubt this new style of packaging will be to their liking may actually find it to be nicer than they expected.
Title: Re: Upcoming Hypnos releases?
Post by: Numina on September 12, 2009, 09:05:12 PM
Ah, ok. I thought the discs themselves were going to CDr based. That does make it better. However I still much prefer the original package.

It seems like the cost for a 1,000 copy pressing is rather inexpensive these days and easy to break even should be easily attainable (but I of course have no idea of sales figures).

I occassionally download illegally but I have yet to find a Hypnos title in any torrents. Hypnos isn't a highly bootlegged label from what I have observed because I do like to search for my Hypnos releases on torrents but can't find any or Viridian Sun either! My point being that it would seem that people actually do purchase the title vs. illegal downloads.

What do I know though.
Title: Re: Upcoming Hypnos releases?
Post by: petekelly on September 13, 2009, 07:19:29 AM
Jesse,

These days, I think the vast majority of ambient artists would be pushed to sell 1000 CDs.

Mike, out of interest, why have you held back on the mooted Hypnos download store ?

cheers
Pete
Title: Re: Upcoming Hypnos releases?
Post by: drone on on September 13, 2009, 11:50:37 AM
These days I have been storing all my newly bought digipaks and other cardboard packaged releases in plastic sleeves, and this seems to do the job.  The sleeves keep packages from becoming torn up, dirty, or frayed around the edges.  Therefore, I still think Mike's idea is excellent, especially when it means facilitating more Hypnos releases in the future. 
Title: Re: Upcoming Hypnos releases?
Post by: drkappa on September 13, 2009, 03:03:04 PM
Some of the digipacks can be far more attractive than the traditional CD case.
The products from say Ultimae and Manikin labels in Europe are two examples.

I've tried downloads, but found the creation of the CDr messy, trying to make
the print outs fit into the box, doing the cutting and getting the folds in the
right places.  Worse of all was the disc art.  Besides achieving the circular cuts,
the glues I have don't last and it would affect playing of the discs as labels
detach.  Then I had to rename long file names with spaces to something more
Unix friendly.  All in in took far longer than the saving, so I stopped, and waited to
the sales where you could buy the complete CDr and artwork at reasonable
prices.

I've had far higher breakage rate of the CD gripper with traditional jewel boxes
than digipack.  Broken cases are all too common.

Yes the edges if digipacks can get messed a little, especially for nerds like me who
keep the CDs in order so I can find them.  So there's lots of moving in and out of
racks that does scrap edges---some gaps in the racks are tighter than others---so
now I keep most in boxes or piles on bookcases.  One digipack's slot for its booklet
wasn't deep enough, so it keeps twisting leading to bends and creases, and
hence further damage, and jamming in the storage rack.   This is an exception.
I've not felt the need to protect them in plastic cases. 

Call me old fashioned, but often there's more than the music.  I like the whole
package that comes with a CD (even if the artwork and text is small compared
with the LP).  That tradition comes from the LP where we'd eagerly peruse the
art and photographs, and gobble any additional information.  There was a ritual
when you bought an new album.  The digipack is a bit like that, only smaller.

CDr's don't seem to last as long as CDs, not that I've encountered many glitches
and hangups, but percentagewise the CDr has caused more problems.

An important factor for we importing foreigners is the relative weights.  Will the
proposed new format be lighter?  That said even with the avoidance of postage,
I don't like downloads.
Title: Re: Upcoming Hypnos releases?
Post by: 9dragons on September 15, 2009, 06:33:41 PM
As someone who is fed up with the jewel case I have nothing but praise for the new format. Those vellum envelopes are very cool, I actually like the way the art gets fuzzed out behind them. I have always liked the card stock hypnos used for the jewel case releases, so I hope that heavy weight paper style continues. My one suggestion would be to have the booklet contain a few more pages than did the previous jewel case releases. I've always admired your art sense and choice of fonts Mike, so more of that is a good thing. As for durability, I think these will hold up fine. I have a lot of albums that are just in paper sleeves such as this; I store them in a different section, but I like how little space they take up. Less art is a problem with these small sleeves, but that could be remedied by a bigger booklet, or even an accordion fold insert. By limiting the art to being printable at home, it does limit what you can do, but I think a quite satisfactory, and elegant product can be made within these parameters, and it looks like you have thoroughly thought it out. I would certainly purchase it. Bravo to Hypnos for being willing to try something new.

That said, I am really starting to love what Stumptown Printers in Portland can do for really not a lot of money. You can get a thousand 4 panel (w/one color printing) already assembled digisleeves (with printable spine) for $882. But having that limitation on color would also not fit with the Hypnos art style, and you have the space limitation as well. I also like the arigato packs that they make. A thousand of those printed one color is only $510. They are mini boxes basically that require no glue for assembly, and they are recycled paper, and without the glue they can be recycled again.
Title: Re: Upcoming Hypnos releases?
Post by: mgriffin on September 17, 2009, 03:07:21 PM
It's still possible we'll explore other packaging options in the future, such as letterpress or other special options.  I'd love to do a limited box set of some kind, at some point in the future.

For now, though, it's nice to set aside this question of what to do about the packaging, and just get back to planning a bunch of CDs to come out soon!
Title: Re: Upcoming Hypnos releases?
Post by: petekelly on September 18, 2009, 02:05:40 AM
Mike,

Packaging aside, I'm still curious about the Hypnos download store idea.

Pete
Title: Re: Upcoming Hypnos releases?
Post by: mgriffin on September 18, 2009, 12:09:49 PM
We definitely haven't set aside the idea, Pete, though it's been on the back burner for a while.  Lena and I talk about it all the time, about setting aside the time to get the ball rolling, and working together to gradually get most/all of the Hypnos discs up there for sale, then working on non-Hypnos downloads.

I really wish I had some progress to report, other than we're talking about it more often and I hope to have something to say soon.

It will be at www.soundswim.com by the way.
Title: Re: Upcoming Hypnos releases?
Post by: petekelly on September 20, 2009, 02:55:21 AM
Ta for the reply Mike,

I would imagine it would be a lot of work to setup, but I see that you've got the name and a shop
front template sorted already.

cheers
Pete
Title: Re: Upcoming Hypnos releases?
Post by: Wanterkeelt on November 25, 2009, 03:47:09 AM
Hi, is the Jeff Pearce "Daylight Slowly" rerelease still on the agenda in the next weeks/months/year(s) ? At the moment I can only get it at Discogs at the incredible price of more than 40€...

Greetings,
Mirko
Title: Re: Upcoming Hypnos releases?
Post by: mgriffin on November 25, 2009, 06:38:44 AM
Not only is Daylight Slowly still on the agenda, but a copy of the materials are on my desk to be delivered to the CD pressing plant after the holiday weekend, so we'll see that one by the end of the year for sure.
Title: Re: Upcoming Hypnos releases?
Post by: Wanterkeelt on November 25, 2009, 06:45:13 AM
wow now this is nice :)

Will this rerelease come in its original form or will it come with the new packaging discussed in the VIRIDIAN SUN thread ?
Title: Re: Upcoming Hypnos releases?
Post by: mgriffin on November 25, 2009, 10:10:31 AM
The Daylight Slowly re-issue will come in the new packaging, and with new artwork as well.