Author Topic: Bloggers, podcasters and other 21st century media  (Read 4032 times)


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Bloggers, podcasters and other 21st century media
« on: December 14, 2009, 08:49:44 PM »
We at Hypnos are constantly evaluating the way we mail out promotional copies of our CDs, traditionally to music reviewers and DJs who focus on ambient & experimental music. One thing I'd like to do a bit more of is share a few promo copies to people such as podcasters, bloggers, or others who aren't exactly traditional print/webzine reviewers, or radio DJs, but who may nonetheless have an interest in helping to spread the word about Hypnos music.

If you're such a person or group, post here (other label owners and self-releasing ambient artists will see, too) or contact me by PM if you wish.  It's increasingly obvious that the old ways by which people discovered their music are being replaced by new ways, and I'd rather spread a few CDs around to enthusiastic people who may write about them or include them in mixes or podcasts for others to discover, then send out copies to some of the magazines or radio stations that really don't support this kind of music anyway.

Or, if you're one of the aforementioned label owners or independent artists and you have ideas along these lines, feel free to share them.
[ Mike Griffin, Hypnos Recordings ] email mg (at) | |


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Re: Bloggers, podcasters and other 21st century media
« Reply #1 on: December 15, 2009, 06:44:24 AM »
Totally agree with this and posted my "promo policy" last week:

Was planning to blog about this same topic today - so I think I'll just be talking about it a bit and point people over here as well.

Thanks, Mike!

edit:   added blog post:
« Last Edit: December 15, 2009, 09:46:11 AM by jkn »
John Koch-Northrup .: jkn [AT] .: owner / artist .: .: .: